NTDC to create a brand to promote Borgu tourism assets

NTDC to create a brand to promote Borgu tourism assets

 

Following his efforts to explore the use of technology to drive the Nigerian tourism, the Director-General of the Nigerian Tourism Development Corporation (NTDC),

The Director General, Nigerian Tourism Development Corporation (NTDC) , Mr. Folorunsho Coker (Left) discussing with the Emir of Borgu Kingdom , His Royal Highness Barrister Muhammed Sani Dantoro Kitoro IV during a courtesy visit to Director General by the Emir of Borgu Kingdom to seek collaboration and partnership in the promotion of domestic tourism held at the corporate headquarters of the corporation in Abuja recently.

Mr. Folorunsho Coker, has stated his intention to create a brand to promote the tourism assets in Borgu community in Niger State.

He said new forms of tourism now exist in addition to the traditional ones, hence the need to use technology to drive the promotion and marketing of the Nigerian tourism assets.

Coker said this while hosting the Emir of Borgu Kingdom, HRM (Barr.) Muhammed Sani Dantoro (Kitoro IV), who paid him a courtesy visit at the Corporation’s headquarters in Abuja on Wednesday.

He expressed the readiness of the parastatal to work with the people in charge of the tourism assets of Borgu Community, to explore the potentials, which according to him, will hugely benefit the community, Niger State and Nigeria as a whole.

The Director General, Nigerian Tourism Development Corporation (NTDC) , Mr. Folorunsho Coker (Left) exchanging pleasantries with the Kogunam Borgu, Alhaji Ibrahim Gani during a courtesy visit to Director General at the corporate headquarters of the corporation in Abuja

The NTDC boss, who underscored the importance of Public-Private-Partnership in the bid to promote the Nigerian tourism assets, said: “joint venture is the way forward to sponsoring tourism promotion and development in Nigeria.”

“We will work towards making Borgu International Dubar live up to its name, while also working on a digital campaign to market the tourism assets of Borgu to tourists,                             the community and the international community,” Coker noted.

The Emir of Borgu, HRM Dantoro, earlier in his speech described the appointment of the NTDC boss as apt, saying it came at when the Nigerian government is diversifying the economy of the nation.

“We know Coker will make the Corporation and the nation proud by improving the lots of the nation’s tourism industry, hence we are here to liaise with the NTDC to explore the tourism potentials in Borgu to the benefit of the community, state and the nation at large.

Left-Right : Director General,  Nigerian Tourism Development Corporation (NTDC) , Mr. Folorunsho  Coker (4th Left), Emir of Borgu Kingdom , His Royal Highn ess Barrister  Muhammed Sani Dantoro Kitoro  IV (5th Left)and Kogunam Borgu, Alhaji Ibrahim Gani ( 6th Left) with officials of NTDC and Borgu Kingdom during a courtesy visit to Director General

“It is of note that Borgu’s landscape is dotted with enviable tourism potentials: It has the first National Park established by the federal government; the only West African English Speaking College of Wide Life School and the landmass is a combination of culture and agriculture. All these are readily available for exploration,” Dantoro said.

The Emir of Borgu disclosed that the willingness of the Niger State Governor to develop tourism in the state, while he promised to establish a resort to be called Shagunu.

Conservator General of the National Parks Service of Nigeria, Alh Ibrahiim Gani (Kogunam Borgu), gave assurance of a working synergy between his parastatal and NTDC, which according to him, will be a huge benefit to the industries and the nation at large.

 

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